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I am totally looking forward to this - The Great Outdoors Photo Contest. I always enjoy the photos in National Geographic magazine and think there will be many awesome photos in this contest. And the fact that i love taking photos and traveling makes me excited about this contest. Can't wait.
Tomorrow I will go back to the school with something new. We changed the school's name from VCU Adcenter to VCU Brandcenter coz we are not just an advertising student. We learn about art, culture, consumer, and commerce that lead to the better branding. We also have new website (www.brandcenter.vcu.edu) which is better than the old one. The new website is quite simple and i love the transition of the webpage.
My school also have video series from the leading advertising folks in our industry talking about "CHANGE." There are...Paul Lavoie, TaxiNancy Vonk and Janet Kestin, Ogilvy TorontoJeff Steinhour, CP+BJoe McCarthy, J&JBob Scarpelli, DDBMike Hughes, The Martin Agency and 4 more. See the videos hereLastly, we moved to the new building (which is a couple blocks away from my place..yay!) I am quite excited about the new building because Clive Wilkinson is in charge of this project. I can't wait to see my new lime-green floor. And my second semester is about to begin tomorrow. I am ready for this.
I was wondering when the term "Hi-Definition" or "HD" is applied to the cable TV business. It seems like people are more easily to pay more and adapt to this new technology with better picture quality. Even I saw a movie commercial trying to sell both DVD and HD-DVD format. This reminds me about Sony's Blu-ray too and makes me think of the battle between Blu-ray and HD-DVD.I expect Blu-ray's gonna be the next generation after DVD format. When the time pass people will start to adopt the new technology as we did from cassette tape to CD. But it's not easy for Blu-ray since the HD-DVD was introduced. It becomes the battle of format.For me, I really give my heart to the Blu-ray format because of its better performance. Unfortunately, HD-DVD was launched with cheaper price so some consumers are distracted to try the HD-DVD format. Until i read this article and it gives hope to Blu-ray's winning. We will see how this is gonna be between HD-DVD and Blu-ray. I am waiting to burn a Blu-ray disc in the near future and eager to know how Blu-ray will be used as a medium in consumer's world.Will we see the Youtube video greatest hits in the Blu-ray format?Can we keep all song from 1980s in a Blu-ray disc?
Just about a week, we will be going into year 2k8. For me, this year is really amazing. why?
1. I got accepted into the VCU Adcenter, the best advertising school in the US. and the school doesn't let me down at all. It's not about the reputation, new location, pride but it's about meeting new people. And they are friend. Friends who make me better and give me some life's lessons.2. I miss my hometown so much. At this time last year, I was spending a quality time with my Thai friends at the resort and we were so happy. But living my life here in Richmond is not bad and makes me smile every day.3. The Adcenter is a place i can think freely and not afraid to express crazy thoughts. I know this school is shaping my mind and thought.Thanks for stopping by this blog and giving a comment. I hope all my blog reader will have a good time and great holidays for 2007. Merry Christmas :)
Last two weeks I had a chance to do an extra assignment about "slaves to marketing." It reminded me of one image that i have in my laptop for a while. The guy in this image is Ryan Sheckler, an American professional skateboarder, with his last name tattoo on his back. Many people may know him from MTV's The Life of Ryan show. When I re-looked at this image again, some thoughts came across in my mind.
1. This kid is very talented and skillful. He has got a sponsor from skateboarding since he was 10 or 11 and presently (now he is 17) many big companies are supporting him like Red Bull and Volcom. So this image for me is kind of juxtaposition between expressing himself through his tattoo on his back and corporate logos that have been attached to him for 7 years. I feel that his tattoo is meaningless for me because he has been labeled and monetized so something that he tried to identify himself is diluted.2. Teenage girls love and adore him. Of course, they are the slave to marketing. They think he is cool even he wears a Volcom t-shirt and Red Bull cap all the time. On the other hand he sells his own t-shirt on his official website with his tattoo screened on it like this. I can't deny that we are in capitalism and it works.